Know what your prospects
actually want — without the opinion wars.
UpSight turns every customer conversation into evidence your whole team can verify and act on — every insight traces back to who said it, when, and why it matters.
✓ Free to start · ✓ No credit card required · ✓ Cancel any time
Are you working from conviction
— or gut feeling?
(Check all that apply)
Every team talks to customers.
Few truly know them.
Here’s what changes when they do.
What you actually get
Customer engagement without the blind spots.
You do the talking. UpSight extracts every signal, routes it to the right team, and keeps the receipts.
Record or upload
Zoom, audio, transcript, PDF — any format, any source.
AI extracts receipts
Quotes tagged by speaker, timestamped, linked to source.
Patterns cluster
Themes surface across conversations. Click to see who said what.
Share with proof
Your team clicks a link, sees the quote, hears the voice. Evidence, not 'trust me.'
Every conversation becomes intelligence
routed to the team that needs it.
Conversation analysis
Every quote tagged by speaker, timestamped, and routed — product signals to product, positioning insights to marketing, churn signals to CS.
AI-powered surveys
Dynamic surveys customized to your research questions, with AI interviewers that follow up and go deeper than forms ever could.
Adaptive interview guides
Guides that evolve based on what you've already learned — surfacing the gaps your research hasn't covered yet.
ICP identification & scoring
Automatically identify your ideal customer profile from conversation patterns and score every contact against it.
Agentic CRM
Opportunities, tasks, and follow-ups generated from evidence. Every action traces back to what a customer actually said.
Verifiable evidence
Click any finding — see the source quote, the speaker, the timestamp. Share a link. Your team verifies it themselves.
Works with
Your existing stack
Connect your meeting tools, AI assistants, and the notetakers you already use. UpSight pulls signal from wherever your conversations happen.
Meeting recordings
Zoom
Google Meet
Microsoft Teams
SlackImport from notetakers
Fathom
Granola
OtterAI assistants
ChatGPT
Claude
OpenClawCustomer truth, connected.
Customer truth your whole team can use.
Customer truth that flows across your whole team — grounded in real customer evidence.
Stop debating. Start knowing.
One place where every customer conversation becomes evidence you can act on. No more opinions — just signal.
Build the right thing.
See patterns across calls, tickets, and interviews. Prioritize with evidence, not whoever speaks loudest.
Win with proof.
Turn customer evidence into your playbook. Walk into every deal knowing what matters — backed by proof, not hunches.
See churn before it happens.
Surface risk signals from conversations. Act before the renewal call — not after the cancellation email.
From interviews to deliverables in hours.
Stakeholder synthesis that used to take weeks. Every recommendation traceable to a voice.
Research that actually ships.
Insights with receipts. Click any theme — see who said it, when, and why it matters. Evidence that drives decisions.
Rick Moy
Founder & CEO
Why we built this
You should never have to say “trust me” to your own team.
Buyers were making million-dollar security decisions without ever testing the products they were buying — flying blind on vendor claims and gut feel. When we gave them real, empirical data, they built their entire procurement strategy around it.
The same gap exists in every market today. Organizations are constantly talking to customers but struggling to turn those conversations into clear signal — the specific words, patterns, and proof points that drive confident decisions.
UpSight closes that gap. We deliver the receipts: the exact quote, the speaker, the moment. First sale, next feature, or customer churn — whatever decision is in front of you, you’ll have the evidence to make it with confidence. If that resonates, you’re in the right place.
Common questions
Stop guessing.
Start knowing.
Your customers are already telling you what they need. UpSight makes sure you hear it.
Engage. Understand. Serve.